The Business Tea Podcast is where we talk honestly about what it really takes to start and grow a business - without the fluff, the buzzwords, or the gatekeeping.
Hosted by brother-and-sister duo Sarah and Ross, this podcast serves up practical marketing advice, real-world insights, and open conversations about the things people don’t always talk about: building momentum, making decisions before you feel “ready”, growing sustainably, and figuring out what actually works. Everything we share is shaped by hands-on experience across agencies, small and growing businesses, and global brands.
Whether you’re running a small or growing business, building something on the side, scaling a growing brand, or simply want to understand how marketing actually works in the real world, this podcast is here to give you clarity, confidence, and actionable takeaways you can use straight away. Pull up a chair, grab a brew, and let’s talk business - properly.
Why we started The Business Tea and what’s broken with marketing advice
January 13, 2026 • 26 MIN
In this episode of The Business Tea Podcast, Sarah and Ross talk about why this podcast exists, where the idea came from, and what we believe has gone wrong with modern marketing advice - especially for small and growing businesses.
Why does marketing feel so overwhelming - even when you’re trying your best?
January 15, 2026 • 20 MIN
In this episode, Sarah and Ross talk honestly about why marketing feels so overwhelming - and why that feeling isn’t a personal failure.
They share what they're seeing across small and growing businesses right now: too many platforms, too much advice, and constant pressure to “do everything” - all at once. This episode isn’t about fixing your marketing or giving you another strategy to try. It’s about helping you understand why this feels so hard, and why your reaction makes complete sense.
If marketing has started to feel heavy, noisy, or emotionally draining, this conversation is here to help you slow down, breathe, and realise you’re not alone.
Marketing Strategy vs Tactics: Why your efforts haven’t been working
March 1, 2026 • 31 MIN
In this episode, Sarah and Ross unpack one of the biggest misunderstandings in marketing: the difference between strategy and tactics.
They talk about why so many businesses feel busy but stuck, why good tactics don’t always add up, and why the issue usually isn’t effort - it’s clarity. If you’ve ever thought, “I’m doing loads… so why isn’t this working?” this episode will likely connect the dots. This is about simplifying marketing, not complicating it. Because once you understand what strategy actually means, everything starts to feel quieter.